In Depth Description
SEO Local Gold Offering Includes: Keyword Topics: We focus on 4 keyword topics Trackable Keywords: We spotlight 20 target keywords and track 100 keywords Optimized Pages: We optimize your website pages every month Locally Relevant Link Building: We build NAP enabled citations, business listings and backlinks (from directories & local search engines) every month to improve local presence Content Optimization: We boost rankings by creating/modifying website content and posting editorial content specific to the industry OUR PROCESS: Site Assessment and Intake: We’ll assemble information about your clients goals and target audience, and audit the online presence of their business and website Keyword Research: To deliver the most effective results, we research the best 20 keywords based on the vertical and physical position of the market. Target Keywords are mutually agreed upon Content and On Page Optimization: We apply high-quality content optimization to your platform through our web evaluation and keyword analysis to attract customers. Extensive page optimization involves plagiarism check, Google tools integration, page load time & mobile friendly page title testing and implementation, meta description, header tags, linking internally, local schema configuration, alt image and hyperlink optimization. Local Optimization: When content optimization is in action, we will then focus on growing the local presence by adding the company to the best local search engines and directories like Google My Business, Apple Maps, Facebook, Bing Local and more. Monthly Link Building: We rate the website for target keywords with an authoritative backlink portfolio, monthly link building through informational content posting, guest blogging, local citations and NAP allowed directory submissions.
Month 1
- Customer Dashboard and Agency Reporting
- World-wide Website Audit
- Page Specific Audit (Maximum 20 Pages)
- Analysis of 2 Competitors
- URL Mapping and Keyword Grouping
- 20 Page Maximum of Duplicate Content Check
- Google Penalty Check
- Web Form Conversion Tracking Setup
- Review Monitoring and Review Widget Installation
- Maximum 200 Minutes of Call Tracking – Inquire about Quote
- 4 Goals for Conversion and Event tracking
- Homepage HeatMap Click Tracking
- Homepage ScrollMap
- User Video Testing
- Up to 20 Pages of Title and Meta Tags
- Up to 8 pages of Heading Tag, Hyperlink, Image and Internal Links Optimization
- Robots.txt Optimization
- Canonicalization
- Up to 20 Pages of Adding Rich Snippets
- Optimization of Voice Search
- 20 Pages of Local Business Info Schema (Business Name, Phone, Address, Opening Hours)
- 20 Pages of Map Schema
- 20 Pages of Logo and Image Schemas
- 20 Pages of Reviews Schema
- FAQ Schema
- Setup My Google Business Account
- Optimized GMB Listings (Hours, Images, Videos)
- 3 GPS listing submissions
- Maximum 750 Character Custom GMB Description
- Google My Business Website Embed
Month 2
- Up to 100 Domains of Link Detox
- Up to 5 pages of Heading Tag, Hyperlink, Image and Internal Links Optimization
- Homepage Speed Reporting for both Desktop and Mobile
- 3 Pieces of Website Writing Content (250 Max Words Per Page)
- 3 Guest/Editorial Blogs with Social Boost
- Writing, Distribution and Social Boost of 1 Press Release
- 1 News Placement/Magazine
- 1 Question and Answer Posting
- Content for FAQ Page
- Creation and Installment of Google Analytics Account
- Filtering of Google Analytics (such as IP and Spam Referral Filters)
- Creation and Installation of Google Search Console Account
- Maximum 15 Pages of GC 404 Error Connection
- Maximum 15 Pages of GSC 301 Page Redirection
- Maximum 15 Pages of Broken Link Fixing
- Installation and Setup of Bing Webmasters Account
- Creation and Linking of HTML User Sitemap
- Creation of XML Sitemaps and Submission to Bing and Google
- Facebook, Bing, and Apple Maps Local Listings
- 3 Authority Business Listings
- 6 Industry Specific and 2nd Tier Local Citations
- Local Citation Audit
- Inconsistency Fix with NAP
- Optimization of Existing Listings
- Troubleshooting of Existing Listings
- 3 URLs for 5 Sites: Website Social Boost
- 1 Promotional Video for 5 Sites
- 1 PPT for 5 Sites: Business Presentation
- 3 Social Network Citations
- Social and Local Community Setup
- Up to 3 Coupon Distributions (if provided)
Month 3
- Optimization of Hyperlinks, Tag Headings, Images and Internal Links, in up to 5 pages.
- Assessment of Homepage Speed (for Desktop and Mobile Versions).
- Website Content Writing, for Up to Three Websites (250 Words Per Page).
- Three Editorials in Guest Blogs, With Social Boost.
- Writing, Diffusion and Social Boosting of One Press Release.
- One Magazine Article or News Placement.
- Content Writing for One Frequently Asked Questions (FAQ) Page.
- Writing of One Questions and Answers (Q&A) Post.
- Google Search Console Installment and Account Creation.
- Google Analytics Installment and Account Creation
- Google Analytics Filtering (Spam Referral, IP Filters).
- Fixing of GC 404 Error Connection in Up To 15 Pages.
- Setting Up of GSC 301 Page Redirection in Up Till 15 Pages.
- Up Till 15 Pages of Broken Links Fixing.
- Bing Webmaster’s Account Creation, Installation and Setup.
- HTML User Sitemap Creation and Linking.
- XML Sitemaps Creation, and Submission to Google and Bing.
- Local Listings in Facebook, Google Maps and Bing.
- Business Listings in Three Authoritative Directories.
- Six Business-Specific and Second Tier Locally-centered Citations.
- Audit of Local Citations.
- Fixing Inconsistencies with NAP (Name, Address and Phone) Profile.
- Existing Listings Enhancement. • Existing Listings Troubleshooting.
- Three URLs for Five Sites, with Social Boost.
- One Promotional Video for Five Sites.
- One Business Power-Point Presentation for Five Sites.
- Three Citations in Social Media.
- Community Setup (Social and Local).
- Until Three Coupon Distributions (if provided).
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